To Re-Brand or NOT to Re-Brand, it’s not an easy question

So. I’ve been struggling lately, and I think I’ve been in some sort of denial. I’ve been contemplating a re-branding! The issue? I love talking about fashion, recipes, wellness and family. Unfortunately, by not narrowing my content down, I’m won’t get the kind of following and hits I need to get my blog off of the ground.

After listening to a few “experts” on how to explode onto the blog scene, (I’m slithering in at a snail’s pace), and if my mom doesn’t read my post and comment, I may not have any views! Yes, I’m being real here. You’ve heard of the saying, “Jack of all trades, master of none?” Well, when you head over to a blog, you’re looking to learn something, get advice or connect. If the content is all over the place, you’re just going to keep it moving. In short, if you search for a blog on Natural Hair or Traveling, you won’t see anything about computers or tie-dying. Now don’t get me wrong, one of my favorite lifestyle bloggers has podcast recommendations on her site, which I read and followed. However, she is a seasoned blogger, with over a 100k followers on Instagram, and she can do whatever she wants. I am not in that position.

With the explosion of bloggers there’s a need to stay within one’s niche. Right now, the opportunity is wide open for people of color, like me. Although there’s an opening there still has to be a focus. There has to be interesting content people will want to follow, and it’s not easy! So for now, you will begin to see some changes on my site, and I hope it will be more effective and audience driven. Please share your thoughts and comment below.

Why we need to enforce a PARENT DRESS CODE at school

Rant time! Last week I stumbled upon a news story concerning a principal, who decided to enact a dress code for parents. Carlotta Outley Brown, the principal of James Madison High School in Houston has banned parents from entering the school in pajama bottoms, sagging pants, ripped jeans, head wraps (not religious), hair rollers, leggings […]

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Race and the college cheating scandal

Can we talk? As you may know, some high profile celebrities are involved in a college admissions scandal. Lori Loughlin aka Aunt Becky from Full House, her daughter, You Tube star, Olivia Jade, Felicity Huffman of Desperate Housewives fame and over forty others have been caught (on behalf of their children), cheating on the SAT’s, […]

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Dear Parents, I’m writing to you again with a plea. Stop enabling your children. We have become a society where we are now justifying terrifying behaviors. A student who puts a gun sign to someone’s head is not merely doing a “hand gesture.” Yes, some of you are laughing right now. Who wouldn’t take such […]

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F**k You, Burberry.

I must confess, I don’t own one piece of Burberry. I’ve always been in love with the classic pattern and went into a store to look at the scarf everyone seems to have (real and faux), and cringed at the $750 price tag. This was years ago before Poshmark, Tradsey, The RealReal and other ways […]

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